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M.A.D. Academy
Provides leadership development & industry placements for high-potential university graduates to grow into capable leaders.
M.A.D. Experience
Designs educational experiences for young people to develop leadership qualities through Camps, Workshops & Training
M.A.D. Club
Executes a structured learning curriculum for young people to hone their leadership abilities through school-based Clubs.
Looking to fulfil your CSR, SDG or ESG goals? Partner with us to achieve a real difference in the lives of youth.
MAD Club: Building Character
MAD Club is a Co-Curricular Activity with 49 sessions that is created to support the development of secondary school students.
Each session focuses on a character trait that is important to cultivate a successful mindset for students and also propels them to be leaders in their individual capacity.
The goal is to complete 10 sessions each year.
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Interested in starting a club at your school? Whether you're an organisation, parent, teacher, or student, contact us and we'll help get you started.
Our Modules
Discovering Your Leadership Potential
Before a person can lead the world, they must first conquer themselves.
This syllabus invites participants to discover the unseen battles that quietly build unshakable character. Hidden within ordinary decisions are the habits that shape destiny, such as courage to act, honesty to stand firm, and determination to continue when motivation fades.
Growing Your Leadership Potential
Before a person can lead the world, they must first conquer themselves.
This syllabus invites participants to discover the unseen battles that quietly build unshakable character. Hidden within ordinary decisions are the habits that shape destiny, such as courage to act, honesty to stand firm, and determination to continue when motivation fades.
Leading Others to Greatness
Leadership is mastery of self and stewardship of influence.
This syllabus places emphasis on developing mature leadership skills marked by honour, discernment, and self-control. Readers discover how quiet strength, careful judgment, and principled living create lasting impact.The values that students cultivate through this programme represent leadership not as power, but as legacy, a life lived with integrity that inspires confidence and trust in others.
Practising Your Leadership Potential
Influence is not commanded, it is earned.
This syllabus explores the delicate balance between boldness and compassion, revealing how true strength is found not in power, but in understanding people deeply. Every conversation, every act of kindness, every moment of restraint shapes how others experience us.
Leading With Purpose
Leadership is not authority; it is service guided by purpose.
This syllabus develops the qualities that allow leaders to act wisely and responsibly among others. Students learn how humility strengthens influence, patience builds unity, and justice ensures fairness. These values equip leaders to respond thoughtfully, lead compassionately, and create environments where people thrive together.
MAD Experience: Shaping Leaders
M.A.D Experience mindfully designs Workshops, Trainings & Camps with the goal of inspiring and engaging young people to self empower, develop skills to lead others, and hone abilities to create meaningful change.
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